Mascara Meets Eyelash Serum: The plush clean formula supports lash health while giving you inky-black, super defined, lifted, lengthened, naturally full-looking, ultraconditioned lashes.
Unique Mascara Wand: The patented brush head is made with three-edged cross sections and bristles of alternating lengths that create grooves to make the non clumping mascara easy to apply, so it’s simple to create a natural or dramatic look.
Clean Makeup Ingredients: The formula incorporates a complex called Widelash, made with peptides, panthenol, and biotin for stronger lashes; Tahitian microalgae, which is clinically proven to enhance lash density; and vitamin E to condition lashes.
How to Use: Brush the smudge proof mascara through your lashes, starting at the roots and lifting upward. Use the tapered tip for corners and lower lashes; layer for added definition and depth.
Consumer Results: 97% said their lashes looked instantly lifted and volumized.* 97% said the formula lasted all day.* 97% said they noticed less lash fallout since using this mascara.* 94% said their lashes looked twice as long.*
*Based on a four-week third-party consumer-perception study of 34 women ages 30 to 55.